Your clear DESIRE Statement

CONVERTING your IT Problem Statement to your IT Desire Statement

Who disagrees that we need to be clear on the problem by creating your Problem Statement?
Who knows we need to spend 20% of our moments on the problem and 80% of our now moments IN the solution?
Who has discovered how to use your Problem Statement to arrive at your Desire Statement?

SO let me ask you
TO what extent is converting your IT Problem statement to your IT Desire Statement an ISSUE

What is the cost of staying in the problem 100% of the time?
What is the cost of not learning how to define a clear, crisp problem statement?
What is the cost of not learning how to translate that to a proper Desire Statement?
What is the cost of not learning how to stay with that desire 80% of your now moments